{"id":16128,"date":"2026-04-22T01:08:50","date_gmt":"2026-04-22T04:08:50","guid":{"rendered":"https:\/\/impactocastex.com.ar\/?p=16128"},"modified":"2026-04-22T01:08:50","modified_gmt":"2026-04-22T04:08:50","slug":"murio-jose-mastellone-hijo-menor-del-fundador-de-la-serenisima","status":"publish","type":"post","link":"https:\/\/impactocastex.com.ar\/?p=16128","title":{"rendered":"Muri\u00f3 Jos\u00e9 Mastellone, hijo menor del fundador de La Seren\u00edsima"},"content":{"rendered":"<p>A pocos d\u00edas de que se confirmara la <a href=\"https:\/\/www.lanacion.com.ar\/economia\/negocios\/control-total-danone-y-arcor-se-quedan-con-100-de-la-serenisima-nid24032026\/\" target=\"_blank\" rel=\"noreferrer\" title=\"https:\/\/www.lanacion.com.ar\/economia\/negocios\/control-total-danone-y-arcor-se-quedan-con-100-de-la-serenisima-nid24032026\/\"><b>venta a Arcor y Danone de La Seren\u00edsima<\/b><\/a>, este martes se conoci\u00f3 la noticia de la<b> muerte de Jos\u00e9 Mastellone<\/b>, hijo del <b>fundador de la hist\u00f3rica empresa l\u00e1ctea argentina<\/b>.<\/p>\n<p>Hijo menor de <b>Antonino Mastellone<\/b> y <b>Teresa Aiello<\/b>, era el<b> \u00faltimo de los hermanos<\/b> que quedaba con vida. Seg\u00fan consignaron <a href=\"https:\/\/www.lapostanoticias.com.ar\/2026-04-20\/fin-de-una-era-en-la-ciudad-y-la-serenisima-murio-el-ultimo-de-los-hijos-del-fundador-jose-mastellone\/\" target=\"_blank\" rel=\"noreferrer\" title=\"https:\/\/www.lapostanoticias.com.ar\/2026-04-20\/fin-de-una-era-en-la-ciudad-y-la-serenisima-murio-el-ultimo-de-los-hijos-del-fundador-jose-mastellone\/\">medios locales<\/a> de <b>General Rodr\u00edguez<\/b> \u2014en donde est\u00e1 ubicado el Complejo Industrial Pascual Mastellone\u2014, el hombre era apodado de forma cari\u00f1osa como \u201c<b>el \u00faltimo lechero<\/b>\u201d y a\u00fan asist\u00eda de forma diaria a trabajar a la f\u00e1brica.<\/p>\n<p>Su velatorio comenz\u00f3 este martes a las 9 y se extender\u00e1 hasta las 12 en la localidad bonaerense. Una vez finalizado el velatorio, el cortejo realizar\u00e1 un <b>\u201cpaso simb\u00f3lico\u201d por las instalaciones de la empresa<\/b> para que los trabajadores puedan despedirlo antes de dirigirse hacia el cementerio.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/resizer.glanacion.com\/resizer\/v2\/LRWD4HHMZFGFHDA5MWUNE27VAQ.jpg?auth=e44bf97b2c6046cd31322eec8f3183affc68ad00119c6dd5703729b451dc2175&amp;smart=true&amp;width=1360&amp;height=910\" alt=\"Cami\u00f3n de distribuci\u00f3n de La seren\u00edsima\" height=\"910\" width=\"1360\" \/><\/p>\n<p>El fallecimiento del empresario provoc\u00f3 numerosos saludos, mensajes de cari\u00f1o y condolencias. En los <a href=\"https:\/\/www.lanacion.com.ar\/avisos\/funebres\/sepelios-y-participaciones\/mastellone-jose-nid21042026\/\" target=\"_blank\" rel=\"noreferrer\" title=\"https:\/\/www.lanacion.com.ar\/avisos\/funebres\/sepelios-y-participaciones\/mastellone-jose-nid21042026\/\">avisos f\u00fanebres<\/a> de <b>LA NACION<\/b>, los <b>accionistas de Mastellone Hermanos S.A. <\/b>despidieron \u201ccon profundo pesar\u201d a Mastellone, a quien definieron como un \u201c<b>pilar fundamental<\/b>\u201d para el desarrollo de la empresa. <\/p>\n<p>\u201c<b>Una vida impregnada por los valores del esfuerzo y el compromiso<\/b>. Su aporte ha sido invalorable y un ejemplo de trabajo para las futuras generaciones\u201d, expresaron. <\/p>\n<p>\u201cAcompa\u00f1amos a sus familiares en este momento tan dif\u00edcil, deseando que su alma descanse en paz\u201d, a\u00f1adieron. Los mensajes tambi\u00e9n se extendieron m\u00e1s all\u00e1 de sus allegados y se sumaron <b>grandes empresas<\/b> del mercado, como <b>Arcor <\/b>y <b>Danone<\/b>, que recientemente adquirieron la totalidad de la compa\u00f1\u00eda l\u00e1ctea.<\/p>\n<h1>La venta de La Seren\u00edsima<\/h1>\n<p>Tal como confirm\u00f3 <b>LA NACION<\/b> hace pocos d\u00edas, la multinacional francesa <b>Danone y la argentina Arcor alcanzaron un principio de acuerdo con la familia Mastellone y el fondo Dallpoint para adquirir el paquete accionario que a\u00fan no controlaban en Mastellone Hnos., <\/b>la empresa due\u00f1a de La Seren\u00edsima.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/resizer.glanacion.com\/resizer\/v2\/7EQMOB6PPRC2VP7ADPFSRENHNM.jpeg?auth=be0aa058210c4492c7d6c5de514beb45837b617cdd40fef6f187c588bd12f821&amp;smart=true&amp;width=600&amp;height=479\" alt=\"La Seren\u00edsima General Rodr\u00edguez\" height=\"479\" width=\"600\" \/><\/p>\n<p>La operaci\u00f3n incluye el <b>traspaso del 51% de La Seren\u00edsima que ten\u00edan los Mastellone y Dallpoint a manos de Bagley Latinoam\u00e9rica<\/b>, la sociedad de Arcor y Danone, que pasar\u00e1 a controlar el 100% de la mayor compa\u00f1\u00eda l\u00e1ctea de la Argentina.<\/p>\n<p>El proceso se hab\u00eda iniciado formalmente en <b>abril de 2025<\/b>, cuando Arcor y Danone \u2014socios en Bagley Latinoam\u00e9rica\u2014 comunicaron su decisi\u00f3n de ejercer la opci\u00f3n de compra para quedarse con el control total de Mastellone. Del lado vendedor, <b>tanto la familia fundadora como el fondo Dallpoint ya hab\u00edan manifestado su voluntad de salir del negocio<\/b>.<\/p>\n<p>Detr\u00e1s de la operaci\u00f3n hay un objetivo estrat\u00e9gico: tanto Arcor como Danone buscan consolidar todos los negocios vinculados a la marca La Seren\u00edsima en una \u00fanica compa\u00f1\u00eda, integrando las operaciones que hoy est\u00e1n divididas. Por un lado, <b>Mastellone Hnos. concentra la producci\u00f3n de leche, quesos y manteca<\/b>; por el otro, Danone Argentina maneja categor\u00edas como yogures, postres y productos refrigerados, muchos de ellos tambi\u00e9n bajo la marca La Seren\u00edsima en un esquema de marca compartida.<\/p>\n<p>EE.UU. pone el foco en la \u201cseguridad energ\u00e9tica\u201d para avanzar en sus objetivos estrat\u00e9gicos en Am\u00e9rica Latina. La integraci\u00f3n total permitir\u00eda avanzar hacia lo que internamente las compa\u00f1\u00edas denominan una \u201cLa Seren\u00edsima unida\u201d: una estructura m\u00e1s eficiente, con mayor escala y control sobre toda la cadena de valor.<\/p>\n<p>\u200bEl empresario era el \u00faltimo heredero de la empresa l\u00e1ctea m\u00e1s grande del pa\u00eds; la compa\u00f1\u00eda fue recientemente adquirida en un 100% por Arcor y la francesa Danone\u00a0\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>A pocos d\u00edas de que se confirmara la venta a Arcor y Danone de La&#8230;<\/p>\n","protected":false},"author":1,"featured_media":16129,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[89],"tags":[],"class_list":["post-16128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nacionales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Muri\u00f3 Jos\u00e9 Mastellone, hijo menor del fundador de La Seren\u00edsima -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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